An ID photo is a standard portrait photo per regulations used for administrative documents: national ID, passport, visa, student ID. A profile photo is a professional portrait used for career records: LinkedIn, job CV, company website, press. These two types are completely different in purpose, size, style, and price.
Many people confuse them and shoot an ID photo to use on LinkedIn — the result is a profile that looks unprofessional, with a stiff photo that doesn’t make a strong first impression.
Comparing 6 main differences

| Criteria | Administrative ID photo | Professional profile photo |
|---|---|---|
| Purpose | Documents: national ID, passport, visa | Career records: LinkedIn, CV, website |
| Size | 4x6cm, 3x4cm fixed standard | Free — prefer 1584x1584 for LinkedIn |
| Background | Standardized pure white | Varied — studio, outdoor, with concept |
| Expression | Neutral, mouth closed | Confident, natural smile |
| Lighting | 2 flat even lights | Cinematic, with depth, shaping the face |
| Total price (VAT excl.) | From 550,000 VND | From 2,100,000 VND |
What is the ID photo used for?
The administrative ID photo serves needs that follow regulation standards:
- Chip-embedded national ID — 4x6cm size, white background
- Regular and official passports — same standard as national ID
- International visa — each country has its own standard
- Personal information form — usually 3x4cm or 4x6cm
- Company employee badge — per internal brand guidelines
- Banking, notary records — 3x4cm white
- Student, trainee ID — 3x4cm, some schools require uniform
Characteristics: strict regulation compliance, no artistic element, just correct face and correct size.
What is the profile photo used for?

The professional profile photo serves career needs:
- LinkedIn profile — first impression when recruiters search
- Job CV — distinguishes you from 100 other applicants
- Company website — “About Us”, “Our Team”, “Leadership” sections
- Press and media — when interviewed, appearing in magazines
- Startup pitch deck — “Team” page in fundraising slides
- Events and conferences — banners, brochures, marketing materials
- Personal branding — personal blog, courses, consulting services
Characteristics: conveys personality and demeanor, has its own style, builds trust at first glance.
The first 7 seconds decide everything
LinkedIn user behavior research shows: recruiters spend only an average of 7 seconds looking at a profile before deciding to read more or skip. In those 7 seconds, they assess:
- The profile picture — does it look professional?
- The headline — is it clear?
- Current company — is it relevant?
A high-quality profile photo boosts click-through to read more by 2.3 times compared with a profile with no photo or a selfie. This isn’t marketing fluff — this is LinkedIn Talent Insights data.
When should you invest in a profile photo?
Important career milestones are when a new profile photo set is worth the investment:
- Job switch or new job search — old photos make you look “outdated”
- Promotion to management — demeanor needs to match the role
- Starting a startup — founders need a professional image for the pitch deck
- Industry change — profile photo needs to reflect the new industry
- Building a personal brand — blog, courses, consulting
- After 2-3 years without an update — old photos lower credibility
Shoot both photo types in one session
At Gạo Nâu Profile, you can book an ID photo package and a Profile package back to back to shoot both types in one session. Process:
- Makeup once for both types of photos
- ID photo shoot to national ID / visa standards (standard white background) — ID photo package, 30 minutes
- Profile shoot — Basic Profile package, 90 minutes, plain backdrop
- Separate retouching for each photo type
- ID photos printed on the spot; profile photos: all original files within 24 hours, 5 retouched photos after 3 — 5 days
Each package is priced separately: ID photo 550,000 VND + Basic Profile 2,100,000 VND = 2,650,000 VND (VAT excluded).
Conclusion
ID photos and profile photos serve two completely different purposes. Don’t use an ID photo on LinkedIn — it will look unprofessional. Don’t use a profile photo for a national ID — it won’t meet standards.
If you’re preparing for a career inflection point, this is the time to invest correctly in a profile photo. Contact Gạo Nâu Profile at hotline (+84) 775 243 530 for advice on the right package.